On Demand Content Marketing Tutorials

NameDescriptionRun Time
Content Marketing Segmentation: Mapping Personas, Content & Buying Cycles for More Success Walk step-by-step through a 7 phase process designed to show you how to create a content segmentation plan that will result in big, long term changes in your online strategy. You will start by learning how to separate out target personas marketing, then how to map content to those personas using your buying cycle or sales funnel to complete the map.

33 min.

Want a structured curriculum to learn about Content Marketing online? Would you like to be recognized for completing formal training and have a credential to prove your expertise?

Check out our Content Marketing Certification program, also available 100% online!